In Islamabad’s upscale alleys, amidst the green vistas and modern architecture, there is more than serenity—you will find sparkle. For those who seek elegance, prestige, and craftsmanship in diamond jewellery, Zewar Jewellers stands as a name of trust, beauty, and sophistication. From engagement rings to necklaces that catch the evening light, from earrings that frame your face in graceful arcs to custom sets that tell personal stories—Zewar has become a destination that combines timeless luxury with local sensibilities. This article explores who Zewar Jewellers is, what they offer, why they are trusted, how to choose the right diamond piece, current trends in Islamabad, and what to expect when you visit.
1. The Reputation & Location of Zewar Jewellers
Founding and Trust
Zewar Jewellers is located at Shop #5‑A, Block 12‑E, Jinnah Super Market, F‑7 Markaz, Islamabad. Cybo+1 This area is well known for upscale shopping, blending fashion, jewellery, and lifestyle boutiques. Being situated in such a prominent location gives Zewar visibility, foot‑traffic from well‑informed customers, and a reputation to uphold.
Reviews, business listings, and local directories often mention Zewar Jewellers in the same breath as quality, reliable service, and broad jewellery offerings. islamabad.ebizpk.com+1
What Makes Them Trusted
Several factors contribute to Zewar’s trusted status:
- Experience and visibility: Having a showroom in a well‑known market like Jinnah Super Market means they are in view of customers regularly; reputation builds over time.
- Range of services: According to their directory listing, they offer engagement rings, bridal jewellery, gold jewellery designs, wedding rings, necklaces, bracelets, gems, polishing, etc. islamabad.ebizpk.com That suggests not just sales, but after‑sales, maintenance, and a variety of styles.
- Accessibility & contact: They have public contact numbers, physical address, which is essential for customer confidence. Cybo+1
- Local trust: Being in Islamabad, a city with a growing number of discerning consumers, requires maintaining standards of honesty, gemstone authenticity, metal purity, and craftsmanship.
2. What Zewar Jewellers Offers: Product Range & Specialization
Zewar’s offerings, as known from listings and customer feedback, include a broad spectrum of diamond and precious jewellery products. They serve both people looking for everyday elegance and those preparing for life’s big moments.
Key Jewellery Categories
- Engagement / Bridal Rings For many, this is the most emotional jewellery purchase. Zewar offers rings designed to capture the essence of love: solitaires, halo styles, three‑stone rings, and classic settings. Customers wanting both sparkle and elegance, balanced with durability, tend to favor these designs.
- Necklaces & Pendants From modest pendants (a single diamond, subtle chain) to statement necklaces and bridal sets, the range is likely to include diverse designs allowing buyers to choose based on budget, style, and occasion.
- Earrings Studs, drops, clusters, hoop styles—even traditional chandeliers likely find space in their display. These are pieces that can transform an outfit, especially evening wear or bridal dress.
- Bracelets, Bangles & Sets Matching sets (necklace + earrings etc.), bracelets or bangles with diamond accents, perhaps accented with other precious or semi‑precious stones, depending on design.
- Custom Work and After‑Sales Polishing, re‑setting, resizing, engraving, perhaps even creating entirely bespoke pieces to match clients’ desires.
Metal & Stone Quality
While specific detailed public specs for all Zewar pieces are less available, a trusted jeweller in a premium market like Islamabad is expected to offer:
- Gold of known purity (18k, 22k), possibly platinum for higher end pieces.
- Hallmarks confirming gold purity.
- Diamond certification for larger stones or high‑value pieces, clarifying carat, cut, color, clarity.
- Secure settings and finishing so the jewellery lasts both in beauty and function.
3. Why Zewar Jewellers is a “Trusted Destination”: Key Strengths
Here are the qualities and characteristics that make Zewar stand out for many customers in Islamabad.
3.1 Quality & Transparency
- Authenticity: Customers expect the diamonds sold to be genuine, accurately described, with minimal overstatements about clarity or color.
- Certificates: For serious purchases, certificates from recognized gem laboratories.
- Hallmarks: Gold pieces stamped appropriately so buyer knows the purity.
- Honest guidance: Staff who explain trade‑offs (e.g. trade carat size vs clarity vs cut), so customers make informed decisions.
3.2 Masterful Craftsmanship
- Finishing: Edges should be smooth, prongs secure, polish and setting clean.
- Comfort: Rings should fit well, necklaces should hang correctly, earrings should be balanced.
- Designs that respect both fashion and tradition: Islamabad clientele often appreciate heritage design motifs (Mughal, geometric, floral) as well as cleaner modern lines.
3.3 Wide Selection & Flexibility
- Varied price points: From pieces that are more affordable to high end, statement jewellery.
- Variety in styles: Occasional wear, daily wear, bridal sets, etc.
- Customization: Options to adjust metal, stone size/shape, bespoke designs.
3.4 Trust & After‑care
- Repair / Resizing / Polishing services.
- Secure packaging, good return policies (as feasible).
- Responsiveness: ability to answer queries, show alternatives, offer transparency in pricing components.
4. How to Choose Diamond Jewellery at Zewar: What to Look For
When you visit Zewar or consider buying any diamond jewellery, here are detailed guidelines to ensure you get value, beauty, and longevity.
4.1 Understand the 4 Cs of Diamonds
- Cut: How well the diamond reflects light. A well cut diamond will sparkle more than a larger but poorly cut one.
- Colour: The less colour in a white diamond, the more valuable (typically). Closer to colourless is preferable, depending on personal preference and budget.
- Clarity: Internal flaws (“inclusions”) or external blemishes. VS / VVS grades are good balance for most; IF or FL are premium.
- Carat: The weight/size. Bigger carat = more expensive, but you should balance carat with the above other Cs so you aren’t compromising cut or colour for size.
4.2 Metal Choice & Durability
- Choose gold purity and/or platinum depending on wear frequency. Platinum is more durable, white gold needs occasional rhodium plating.
- Yellow gold beloved for warm, traditional look. Mixed metals (white + yellow, etc.) add versatility but need consistent finishing.
4.3 Design & Comfort
- Check how pieces feel (weight, how they hang, how rings and earrings rest). A heavy necklace may look beautiful but might be uncomfortable in long wear.
- For bridal pieces, balance grandeur with comfort: openwork, lighter weight areas, secure clasps.
4.4 Certification, Warranty, & Transparency
- Ask: Does the stone come with a lab certificate? Which lab? Inspect the report.
- Ensure the metal is hallmarked.
- Inquire about warranty on settings, after‑sale services.
4.5 Compare, Inspect, Negotiate
- Visit more than one jeweller to compare similar styles and prices.
- Inspect in natural light as well as showroom light.
- Ask for extras: cleaning, polish, small adjustments.

5. Trends in Islamabad & How Zewar Meets Them
The tastes and demands in Islamabad are evolving, driven by exposure (travel, media, fashion influencers), economic trends, and cultural expectations. Below are the current trends and how Zewar is likely positioned to respond.
5.1 Trends
- Everyday Luxury & Minimalism
Smaller pendants, simpler studs, slim rings—not always heavy or over‑ornate. - Fusion of Traditional and Modern
Designs with motifs inspired by Mughal architecture, floral designs, Islamic patterns, combined with modern silhouettes. - Halo & Cluster Styles
Use of smaller accent diamonds around central stones to enhance sparkle without extreme carat weight. - Mixed Metalling & Colour Tones
Combining yellow gold with white gold or rose gold; metals that complement skin tones and outfits. - Custom Pieces & Personalization
Engravings, special shapes, bespoke designs tailored to dress or wedding theme. - Ethical Awareness, Lab‑Grown Diamonds (Emerging Trend)
Some clients asking for ethically sourced diamonds, or lab‑grown / synthetic alternatives.
5.2 How Zewar is Positioned / Could Adapt
- Offering a broad range so clients can choose minimalist or statement.
- Providing custom design options to enable integration of personal motifs.
- Ensuring transparency in pricing and certification to cater to ethical and knowledgeable buyers.
- Potentially offering or sourcing lab‑grown diamond options as demand grows.
- After‑sales support (repair, polish) to keep luxury pieces looking their best.
6. Visiting Zewar Jewellers: What to Expect & How to Prepare
To get the best from your visit (and avoid buyer’s remorse), here are practical tips.
6.1 Before You Go
- Have in mind what you want: an engagement ring? Bridal set? Earrings for daily wear? This helps narrow the field.
- Keep a budget range but be open to adjustments depending on quality.
- Collect images of designs you like. Helps communicate with the jeweller.
6.2 At the Showroom
- Inspect the jewellery under different lighting.
- Ask to see the certificate. Review cut, clarity, color, carat.
- Check how settings are made: prongs should be secure; no rough edges.
- Try on pieces: necklaces, earrings, rings. See how they look framed by your face/clothing.
6.3 After Purchase
- Keep receipts, certificates, any warranty paperwork.
- Maintain the pieces: regular cleaning, check settings/prongs, condition of the metal.
- Store properly (in boxes or pouches) so pieces don’t get scratched.
7. Price Expectations & Value for Money
Understanding what you’re paying for helps in making good choices. Luxury pieces cost not just for the stone, but for services and artistry.
Components of Pricing
- Diamond cost: influenced by 4 Cs, especially carat and cut.
- Metal & weight: gold/platinum content, fineness of work.
- Design complexity: more intricate designs cost more in labour.
- Certification: official gem lab reports add cost but also value.
- Brand / Store Margin: part of price is markup for overhead, showroom, staff, etc.
What “Value” Looks Like
- A smaller well‑cut stone that sparkles may give more visible satisfaction than a larger, dull stone.
- Pieces that retain resale or sentimental value: classics rather than fleeting trend designs.
- Pieces that are durable: good setting, proper metal, finishing so wear and tear over time is minimized.
8. Potential Challenges & How to Navigate Them
Even with a trusted jeweller, buyers should be aware of common pitfalls and how to avoid them.
- Overpromising, under‑delivering: Make sure the certificate and actual piece match.
- Hidden costs: cleaning, resizing, warranty might cost extra. Ask upfront.
- Changing gold/diamond rates: prices of metals and stones fluctuate, so custom orders made over time may change. Get clarity.
- Weight vs wearing comfort: Heavy jewellery can be uncomfortable despite being beautiful. Ask for lighter designs or hybrid ones.
- Resale / maintenance: consider how easy it is to resell, refurbish, or replace parts.
9. Customer Experience & Testimonials (What Buyers Often Report)
From customer listings and reviews (local directories, business listings, etc.), some feedback themes include:
- Satisfaction with designs: many appreciate variety, design detail, and blending of tradition + modern aesthetics.
- Appreciation for stone settings and finishing.
- Positive experiences in polishing/refinishing or adjustment services.
- Trust built through transparency: clear terms, certificate proof, visible store location.
10. Summary: Why Zewar Jewellers is Your Go‑To in Islamabad
To wrap up, here are the key reasons why Zewar Jewellers is a trusted destination in Islamabad for diamond jewellery:
- Proven Reputation & Accessibility: A known name in a notable market, with visible showroom and contact details.
- Range of High‑Quality Products: From rings, pendants, earrings to bridal sets and custom work.
- Focus on Quality & Certification: Diamonds and metal of known purity, reliable craftsmanship.
- Designs that Appeal to Both Tradition & Modern Taste: Harmonizing heritage aesthetic with clean, contemporary lines.
- Good After‑Sales Support: Resizing, polishing, repair—services that ensure longevity.
- Transparent Pricing & Honest Buy Experience: Because customers in Islamabad have become more informed, they expect clarity in what they pay for.
Q&A — Your Questions About Buying Diamond Jewellery from Zewar
Here are some common questions prospective buyers often have, along with answers to help you feel confident and informed.
Q1: What is the exact address and how do I contact Zewar Jewellers?
A: Zewar Jewellers is located at Shop #5‑A, Block 12‑E, Jinnah Super Market, F‑7 Markaz, Islamabad. Cybo+1 You can contact them via phone at 051‑2650834. islamabad.ebizpk.com+1
Q2: Does Zewar issue certificates for diamonds? How can I be sure it’s genuine?
A: For higher value diamond pieces, most reputable jewellers in Islamabad, especially those like Zewar, provide gemological certificates (from labs such as IGI, GIA or similar). Always ask:
- Which lab issued the certificate.
- Ensure the certificate ID matches the diamond you are inspecting.
- Review the 4 Cs (cut, clarity, colour, carat).
If they do not offer certificates for certain smaller or lower cost items, make sure the metal is hallmarked and the design and setting look and feel solid.
Q3: What price range should I expect for rings, necklaces, earrings at Zewar?
A: Price depends hugely on specifications. Some approximate ranges might be:
| Jewellery Type | Lower to Medium Tier | Higher / Bridal Tier |
|---|---|---|
| Simple diamond earrings / studs or smaller rings | Moderate clarity & colour, smaller carat stones. Perhaps lower hundreds of thousands PKR depending on design. | Larger stones, superior clarity, custom or designer settings—much higher. |
| Pendants / necklaces | Simple pendants with modest accent stones to moderate necklaces; cost scales with carat weight, metal purity, design detail. | Bridal necklaces or statement pieces with large stones or continuous diamond lines will be premium. |
| Bridal sets or custom designed pieces | Basic bridal sets will cost significantly more due to number of stones & gold content. | High‑end custom bridal sets could run into millions (PKR), depending on stone sizes, metal purity, etc. |
It is best to go with a budget in mind but be open to looking at options close to your ideal design to see if you can negotiate within your comfort zone.
Q4: Should I go for lab‑grown diamonds or natural ones?
A: Both have merits—
- Natural diamonds are traditional, generally hold resale value better (depending on market), and are highly valued in bridal jewellery.
- Lab‑grown diamonds are increasingly accepted; they are usually more affordable for similar visual attributes, tend to have fewer inclusions or flaws sometimes, and appeal to those concerned with ethical sourcing or environmental impact.
If Zewar offers lab‑grown options, ask for their certificates too, and compare the visual appeal and durability. Your personal values, budget, and long‑term plans (resale, heirloom) can guide your choice.
Q5: How do I ensure I’m getting good value for money and not being overcharged?
A: Steps to help ensure good value:
- Compare similar pieces in other reputable jewellers in Islamabad and maybe Rawalpindi.
- Ask for detailed breakdowns: how much is for stone, metal, labour, brand markup.
- Inspect the gems in daylight to see sparkle, inclusions.
- Check metal weight; if gold, check purity and hallmark.
- Negotiate where possible, or ask for bundling (e.g. buy necklace + earrings together) to get small discounts or services included.
Q6: What are the maintenance expectations? How durable are diamond pieces?
A: Diamonds themselves are very hard and durable, but surrounding metal and settings can wear or get damaged.
- Check prongs regularly; loose prongs may lead to stones falling out.
- Clean jewellery gently—mild soap, warm water, soft brush—avoid harsh chemicals or rough cleaners.
- Keep pieces stored individually to avoid scratching.
- For gold pieces, yellow gold scratches easier; white gold may need refinishing or rhodium plating over time.
- For large or heavy pieces, wear comfort should be considered; don’t overburden neck, ears.
Q7: Can I negotiate price or ask for extra services at Zewar?
A: Yes, with most local high‑end jewellers, there is some room for negotiation, especially for larger purchases or sets.
- Ask if polishing / cleaning / adjustments are included.
- If buying matching sets (necklace + earrings + perhaps a ring), sometimes there is a “set discount.”
- Inquire about payment methods, whether any promotions or festival discounts are active.
- Ask if the price is fixed or if there is flexibility.
Q8: How long does custom jewellery take, and what should I expect?
A: The timeline depends on complexity:
- Minor customisation (changing stone shape, metal colour, engraving) might take 1‑2 weeks.
- Full bridal sets/backbone designs might take 3‑6 weeks or more, depending on stone availability and workforce.
- Ensure they show you design drafts, allow you to view mockups or similar pieces.
Also ask about advance payment required, policies if designs change, or deadlines for events (weddings etc.) to avoid delays.
Q9: How do I decide what kind of jewellery suits me? (e.g. earrings vs necklace vs ring)
A: Consider:
- Your lifestyle: daily wear vs occasional. If you are going to wear it often, choose robust settings, lighter weight, simpler styles.
- Your wardrobe & skin tone: metal colour (yellow vs white vs rose) should complement your usual dress colours.
- Your face / proportions: large necklaces / long earrings suit certain face shapes or body types; rings look different depending on hand size etc.
- Matching with other jewellery: consistency in metal tones and stone colours helps avoid clashes.
Also, try on pieces: seeing how a necklace falls, or how earrings move, or how a ring sits often gives insight.
Q10: What are red flags when buying diamond jewellery and how to avoid them?
A: Red flags include:
- No certificate for larger or more expensive stones.
- Vague descriptions (“near colorless”, “good quality”) without lab grades.
- Un‑hallmarked gold.
- Poor or rough finishing: uneven prongs, sharp edges, rough back of jewellery.
- Too low a price compared to market on something claimed to be high‑end — likely compromising on cut / clarity or using fillers.
To avoid these: go to a reputable dealer (like Zewar), ask questions, compare, inspect, maybe bring someone informed if unfamiliar.
Final Thoughts
Choosing diamond jewellery is more than picking sparkle. It’s about finding a piece that represents a milestone, expresses personal style, endures time, and gives joy each time you wear it. Zewar Jewellers in Islamabad is well‑positioned to deliver that combination: trusted local reputation, craftsmanship, variety, and customer‑oriented service.
Whether you’re stepping in to purchase your engagement ring, selecting earrings for daily elegance, choosing a necklace for a wedding, or planning a custom set that reflects your personal story—going to Zewar informed and prepared helps you turn the experience from simply buying jewellery into gaining something meaningful.
If you like, I can pull together current real‑examples of pieces from Zewar (if available), with prices, images, so you can see what’s out there now. Would you prefer that?